#NotComingHome - Newtown Action Alliance
Not for profit / Gun Violence Awareness

Silver

Title of Entry:	#NotComingHome
Brand:	Newtown Action Alliance
Product/Service:	Not for profit / Gun Violence Awareness
Client:	Newtown Action Alliance
Entrant Company:	Ruffian
Creative Team:	Iconoclast: Production company Ruffian: Co-production company Alyson Horn Casting: Casting Katalyst: Online production Martin Krejčí: Director Nils Schwemer: Executive Producer Robert Herman: Executive Producer Julian Holland: Executive Producer Sheila Eisenstein: Head of Production Vincent Terrazzino: Line Producer Filip Malasek: Editor Jean Clement: Grading (@ MPC) Vladimír Chorvatovič: Sound Mix California Music: Music production Malte Hagemeister: Music Composer Kristian Nord: Music Composer Serviceplan Creation: Alex Schill: Managing Partner Holding Max Schöngen: Global Creative Strategist Patrick Matthiensen: Managing Partner Leif Johannsen: Managing Partner Peter Gocht: Managing Director St. Elmos Sön Becker: Creative Director Art Eduard Hörner: Creative Director Text Tudor Cucu: Senior Art Director Martin Gillen: Senior Copywriter Dennis Fritz: Senior Motion Designer Amanda Julin: Intern Art Evelina Karlsson: Intern Art Account Management: Lars Holling: Managing Partner Ann-Kathrin Frohloff: Account Director Lennard Bahr: Account Manager Website (Plan.Net): Dennis Wachter: Managing Director Benjamin Sauer: Head of Experience Design PR: Lee Sharrock: International Communications Officer Sabrina Alberti-Hager: Account Director PR Birgit Koch: Senior PR & Content Consultant Alena Hermann: Junior PR & Content Consultant SPARK: Matthias Bauss: Managing Partner & Co-Founder Patrizia Caruselli: Managing Director & Co-Founder Kathrin Heinemann: Managing Director NHB: Christoph Köhler: General Manager
Other Credits:	Newtown Action Alliance (Client): Po Murray: Chairwoman
Sector:	N/A
Notes:	#NotComingHome”, a powerful film directed by Martin Krejčí, highlights the devastating impact that gun violence has on the daily lives of every American. Following the traditional homecoming videos that have dominated the Internet for years which show soldiers returning home from combat in the U.S. military, “#NotComingHome" depicts a family torn apart by the loss of their child to gun violence. Though this film portrays one example, the organization works with hundreds of families affected by gun violence and survivors who have been directly impacted by gun violence.