PlayStation 5 Launch: TfL Takeover - PlayStation UK
PlayStation 5

Gold

Title of Entry:	PlayStation 5 Launch: TfL Takeover
Brand:	PlayStation UK
Product/Service:	PlayStation 5
Client:	PlayStation UK
Entrant Company:	Diva Agency / Red Consultancy / MediaCom / TfL / AJ Wells / Links Signs
Creative Team:	Client: PlayStation UK Marketing Team Vice President & Managing Director: Warwick Light Marketing Director: Mark Bowles Group Marketing Manager: Tom Whitaker Senior Product Manager: Jon Edwards Product Manager: Neal McCann Marketing Analytics & Media Manager: Nick Bartlett Head of Communications: Jessica Benson Senior Communications Manager: Sarah Moffatt Social Media Manager: Matthew Ruddle Photography, Videography, Press Outreach and Social Strategy: Red Consultancy Managing Director: Danny Whatmough Senior Creative Planner: Dan Lambden Director: Carly Pearson Creative Services Director: Joff Sumner Associate Directors: Camilla Morgan-Giles, Raphael Turner Account Managers: Maddie Richards, Hannah James Senior Account Executive: Gabriella Cobham Media Planning and Buying: Mediacom Business Director: Dan Palmer Associate Directors: Chloe Parker, Hannah Cooper Digital Managers: Stephen Harvey, Laurence Filby Senior Planner: Ellie Reidy Senior Digital Planner: Ben Powell Paid Social Planner Buyer: Luke Readings Comms Planner: Polly Doyle Creative (Signage and Punderground Stations): Diva Agency CEO / Charman: Suzy Barnes Executive Creative Director / COO: Andy Barnes Senior Account Manager: Jack Davis Account Manager: Paul Weedon Design Director: Olly Mitchell Art Director: Mike Peers Motion Lead: Ben Roberts Middleweight Designer: Jake Bacon Technical Lead: Tom Price Motion Graphics Designer: Steve Langley Partner: Transport for London Commercial Partnerships and Experiential Marketing Lead: Harriet McDonald Commercial Partnerships Managers: Niall Brolly, Chris Chance Head of Design: Jon Hunter Head of Desk: Thomas Canning Social Media Community Manager: Rebecca Derbyshire Signage and Installation: AJ Wells Senior Commercial Manager: David Gatrell Project Manager: Jake Hunter Signage and Installation: Links Signs Managing Director: Tony Kidby Operations Manager: Paul Cox
Sector:	01: CONSUMER PRODUCT OR SERVICE