19: BRAND PURPOSE

Crayola Colors of the World - Crayola (Hallmark)
Crayola Crayons

Shortlist

Title of Entry:	Crayola Colors of the World
Brand:	Crayola (Hallmark)
Product/Service:	Crayola Crayons
Client:	Crayola (Hallmark)
Entrant Company:	dentsumcgarrybowen
Creative Team:	Agency: dentsumcgarrybowen President, Ida Rezvani Global Chief Integration Officer, Philip Gaughran Chief Creative Officer, Matt Ian Executive Creative Director, Craig Cimmino Group Managing Director, Andre Galan Group Strategy Director, Grant Flannery Group Creative Director, Art, Jules Evenson Group Creative Director, Copy, Michael Greenberg Account Supervisor, James McCawley Account Executive, Valen Sparks Senior Strategist, Mallory Jones Producer, Lauren Lampasi Business Manager, Maria Gagliardi Music Producer, Stephen Stallings
Other Credits:	Crayola, Manager Brand Equity & Activation, Mimi Dixon Crayola, Senior Vice President Brand Marketing and Digital Strategy, Josh Kroo Subvoyant, Director, Jason Cacioppo Subvoyant, Producer, Adam Dugas Golin, Chairman, Ellen Ryan Mardiks Golin, Chief Inclusion & Diversity Officer, CMG, Margenett Moore-Roberts Golin, Account Management, Laura Russo, Executive Director Golin, Account Strategy, Danielle Bickelmann, Executive Director Golin, Communications, Mattie Sullivan, Director Golin, Media, Chevonne Nash, Director Golin, Influencer and DEI Strategy Lead, Mariam Shahab, Director Golin, Senior Manager, Media, Jaclyn Giuliano Golin, Senior Manager, Media, Emma Maliszewski Golin, Senior Associate, Media, Sam Lassen
Sector:	N/A