19: BRAND PURPOSE (BRAND PURPOSE)

Proud Parent - OREO Cookies - OREO (Mondelez International Inc) JPG
Proud Parent - OREO Cookies - OREO (Mondelez International Inc) JPG
Proud Parent - OREO Cookies - OREO (Mondelez International Inc) MP4 2m:00s

Proud Parent - OREO (Mondelez International Inc)
OREO Cookies

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Proud Parent - OREO (Mondelez International Inc) - OREO Cookies

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Title of Entry: Proud Parent
Brand: OREO (Mondelez International Inc)
Product/Service: OREO Cookies
Client: OREO (Mondelez International Inc)
Entrant Company: 360i
Creative Team: 360i:
Chief Creative Officer, Menno Kluin
Executive Creative Director, Piper Hickman
Executive Creative Director, Michael Schachtner
Associate Creative Director, Jenna Zink
Associate Creative Director, Michael Palma
Art Director, Kushal Birari
Junior Copywriter, Lee Koppel
Design Director, Brian Gartside
Senior Designer, Sophia DelPlato
Junior Designer, Luis Valencia
Associate Motion Director, Social Creative Lab, Kelly Bray
Head of Integrated Production, Carissa Ranelycke
Executive Producer, Carly Salaman
Associate Producer, Jessica Ryle
VP Business Affairs, Linda Ferrara
Group Account Director, Joshua Safran
Account Supervisor, Kristine Dowd
Project Manager, Kevin Tamayo
Chief Strategy Officer, Raig Adolfo
Strategy Director, Maggie Walsh
Associate Strategist, Michael LaVallee
VP Social & Influencer, Kristin Maverick
Senior Social Strategist, Eden Lipke
Social Strategist, Sage Stargrove
Social Marketing Manager, Dahlia Dandashi
Other Credits: Mondelēz International, Inc.:
Senior Director, Oreo Brand Equity, Justin Parnell
Marketing Director, US Oreo Equity, Marion Delgutte Saenen
Brand Manager, US Oreo Equity, Olympia Portale
Brand Manager, US Oreo Equity, Georgie Maddock

PFLAG:
Director of Communications, Liz Owen
Director of Learning and Inclusion, Jean-Marie Navetta
Learning and Inclusion Manager, Jamie Henkel

Sanctuary Films:
Director, Cole Webley
Founder/EP, Preston Lee
Line Producer, Chris Cho
Director of Photography, Bianca Cline
Production Design, Jonas Sappington

PS260:
Editor, Mah Ferraz
Assistant Editor, Caroline Yost
Executive Producer, Raná Martin
Senior Producer, Evann Payne
VFX/Flame, Margaret Yang
Flame Assistant, Anthony Augusta
Finishing Producer, Natalie Raffaele

Found Objects (Music Production):
Executive Creative Director, Trevor Gureckis,
Executive Creative Director, Jay Wadley
Creative Director, Ben Marshall
Composer, Adam Weiss,
Executive Producer, Jennie Armon
Executive Producer, Matt Nelson
Producer, Nick Chomowicz
Music Coordinator, Agatha Lee
PR Agency: Weber Shandwick

Rob Fielack, Audio Mixer/Sound Design @Screaming Penguin
Ricky Gausis, Colorist @ MPC
Sector: N/A