15: DESIGN (PACKAGING)

The Prescription Paper Pill Bottle - The Prescription Paper Pill Bottle - Tikkun Olam Makers: TOM JPG
The Prescription Paper Pill Bottle - The Prescription Paper Pill Bottle - Tikkun Olam Makers: TOM JPG
The Prescription Paper Pill Bottle - The Prescription Paper Pill Bottle - Tikkun Olam Makers: TOM JPG
The Prescription Paper Pill Bottle - The Prescription Paper Pill Bottle - Tikkun Olam Makers: TOM JPG
The Prescription Paper Pill Bottle - The Prescription Paper Pill Bottle - Tikkun Olam Makers: TOM JPG
The Prescription Paper Pill Bottle - The Prescription Paper Pill Bottle - Tikkun Olam Makers: TOM JPG
The Prescription Paper Pill Bottle - The Prescription Paper Pill Bottle - Tikkun Olam Makers: TOM MP4 1m:27s

The Prescription Paper Pill Bottle - Tikkun Olam Makers: TOM
The Prescription Paper Pill Bottle

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The Prescription Paper Pill Bottle - Tikkun Olam Makers: TOM - The Prescription Paper Pill Bottle

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Title of Entry: The Prescription Paper Pill Bottle
Brand: Tikkun Olam Makers: TOM
Product/Service: The Prescription Paper Pill Bottle
Client: Tikkun Olam Makers: TOM
Entrant Company: Saatchi & Saatchi Wellness
Creative Team: Credits:
TOM-Tikkun Olam Makers, Client
Gideon Grinstein, Founder & President, TOM
Edun Sela, CEO, Global, TOM

Publicis Groupe Israel
Oded Lavie, VP Innovation & Value

Saatchi & Saatchi Wellness, Agency
Kathy Delaney, Chief Creative Officer
Scott Carlton, Creative Director
Jeremy Scharlack, Senior Designer
Lillianna Vazquez, Art Supervisor
Lauren Chan, Senior Art Director
Dominick Marotta, Art Director
Scott Carlton, Writer
Sam Ballot-Godsey, Writer
Olga Castellanos, Writer
Lauren Collett-Solberg, Art Director
Ian Phillips, Content Producer
Angela Silva, Director of Print Production
Steve Pytko, Director of Content Production

Pixel Farm, Production Company, Motion, Animation, Editorial
Paul Sadeghi, Managing Director
Jeff Stevens, Creative Director
Kurt Angell, VFX Director
Kathy Yerich, Executive Producer
Marissa Hadfield, Producer
Tom Doeden, CG Supervisor
Paul Clark, Editor
Nate Miller, Art Director
Tim Sandwick, Designer
Elle Hansen, Designer
Mike Nelson, CG Artist
Adam Dargan, CG Artist
Riley Eastman, CG Artist
Ken Chastain, Sound Engineer
Sector: N/A
Notes: Every year, billions of plastic pill bottles end up in landfills & dumps. Because small bottles can’t be recycled, they become toxic waste that devastates our natural ecosystem.

Introducing the Prescription Paper Pill Bottle.
• No plastic. No artificial glue and coatings. No toxic dye
• It meets FDA requirements for water, light, and child resistance
• Once emptied, it can be composted to enrich soil giving back to the earth

When patients pick up their prescriptions, pharmacists can provide a sustainable container to hold medications that can be reused. And won’t harm the environment once it’s discarded.

The result of 12-months of research, design, development, testing, & redesign, the paper bottle is made by hand or machine with die-cutting, folding, & scoring. Eliminates plastic polymers used for fittings to secure caps. And replaces toxic glues with eco-friendly beeswax adhesives & coatings.

Made in partnership with TOM, Tikkun Olam Makers, the global maker group dedicated to creating affordable solutions for neglected problems, the paper pill bottle has an open-sourced design available to any pharmacy. And produced bottles have been distributed to local pharmacies for trial.

Medicine that’s good for a patient’s health now comes in packaging that’s 100% compostable. And that’s good for the planet.
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