8: DIRECT (DIRECT)
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MP4
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Boards of Change - City of Chicago
City of Chicago
Grand Prix
Title of Entry: | Boards of Change |
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Brand: | City of Chicago |
Product/Service: | City of Chicago |
Client: | City of Chicago |
Entrant Company: | FCB Chicago |
Creative Team: | Chief Creative Officer: Andrés Ordóñez Worldwide Creative Partner: Fred Levron EVP, Executive Creative Director: Avi Pinchevsky SVP, Creative Director: Tor Lemhag VP, Head of Copy: John Fiebke VP, Creative Director: Justin Enderstein Creative Director: Niels Sienaert Creative Director: Tim Schoenmaeckers Associate Creative Director: Jason LaFlore Sr. Art Director: Mateus Cerqueira Sr. Copywriter: Wojtek Kowalik Art Director: Dwight Williams EVP, Head of Design: Kevin Grady Designer: Jack Fleming |
Other Credits: | President: Kelly Graves SVP, Management Director: C.J. Nielsen Account Director: Ally Khajenouri Account Supervisor: Emily Smith Director, Project Management: Kristin Oberg Sr. Project Manager: David Leverentz EVP, Engagement Planning Director: Jenn Chiang SVP, Planning Director: Marc Wilson VP, Strategic Planning Director: Brian Asner Sr. Engagement Planner: Chelsea Ferguson EVP, Head of Production N.A.: Kerry Hill SVP, Executive Producer: John Bleeden VP, Director of Production: Joe Tipre EVP, Director of Branded Content & Entertainment: Juan Woodbury SVP, Managing Director, Print Production: Erika Pflederer Executive Producer: Stacy Miller Executive Producer: Carolina Velez Associate Producer: Anita Koltun VP, Director of Business Affairs: Jeff Cowie Studio Technician: Rickey Rogers Lord & Thomas VP, Creative Director, VFX: Brian Steckel Executive Producer: Celena Mossell VP, Director of Motion Design: Roman Mendez VP, Director of Editing: Steve Immer Executive Producer: Dan Delaney VP, Director of Audio: Jason Ryan Director of Photography & Editor: Nate Brav-McCabe Photographer: Steven Piper Senior Motion Designer: Anthony Palermo Motion Designer: Michael McAfee Line Producer: Noiemi Lobont Associate Producer: Sarah Symmonds Assistant Editor: Megan Connolly 456 Concierge: Shawn Ellis FCBX EVP, Head of Experiential: Kim DeNapoli SVP, Managing Director: Jeannine Aniol Account Director: Tara Reardon Assistant Account Executive: David Compher Current Global: General Manager North America: Amy Colton Senior Vice President: Shannon McGovern Senior Associate: Josephine Mallari Senior Associate: Logan Pellegrom Senior Associate: Taylor Peko-Reid JSM: Music CEO/CCO/Co-Composer: Joel Simon VP, Executive Producer: Jeff Fiorello Producer: Norm Felker Producer: Andrew Manning Producer: Sharon Cha Co-Composer: Rebecca Riter |
Sector: | 03: PUBLIC INTEREST OR CHARITY |
Notes: | Boards of Change brought America’s disenfranchised voices from the streets to the polls. Plywood boards that barricaded storefronts during the Black Lives Matter protests, filled with messages of unity and justice, were turned into voting booths. They inspired residents in dozens of Chicago’s low-turnout neighborhoods to create systemic change through the power of their vote and enabled them to register. Amplified by outdoor, social media, and national PR, Boards of Change empowered Black Americans to know their vote counts and helped Chicago attain a record number of registrations and voters. |