16: DIGITAL DESIGN (Use of photography)

National Geographic Moments - National Geographic - National Geographic Abu Dhabi JPG
National Geographic Moments - National Geographic - National Geographic Abu Dhabi MP4 1m:36s

National Geographic Moments - National Geographic Abu Dhabi
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Title of Entry: National Geographic Moments
Brand: National Geographic Abu Dhabi
Product/Service: National Geographic
Client: National Geographic Abu Dhabi
Entrant Company: Havas DXB
Creative Agency: Havas DXB Creative
Sector: 38268
Chief Creative Officer: Mark Fiddes
Account Manager: Omar Merza
Creative Director: Joao Medeiros
Date of Release: 2019-03-01
Notes: To invite everyone, all NatGeo’s readers and followers, to join in. To send the shots that best capture the essence of the Arabian souk with the chance to get published online and in print under the famous masthead. From August 2019, over 50,000 entries were received and posted on NG's social media - boosting the follower base for NatGeo Facebook pages to 63 million and 1 million respectively ... becoming the most popular Facebook page in the Middle East. And making NatGeo Abu Dhabi the most followed of all NatGeo profiles across the world.
Art Director: Michele De Iuliis
Copywriter: Deanne Hofhuis
Other Credits: Fabio Silveira
Other Credits: Teddy Abdel Nour
Other Credits: Serena Abi Aad
Other Credits: Jehan Sheik
Other Credits: Alessandro Candotti
Other Credits: Farah Elbatawi
Other Credits: Samantha Beaumont