15: CREATIVE TECHNOLOGY (Use of AR)
JPG
JPG
JPG
JPG
JPG
JPG
MP4
2m:02s
Ta(l)king Down The Invisible Wall - Diskutier Mit Mir
Diskutier Mit Mir
Gold
Title of Entry: | Ta(l)king Down The Invisible Wall |
---|---|
Brand: | Diskutier Mit Mir |
Product/Service: | Diskutier Mit Mir |
Client: | Diskutier Mit Mir e.V. |
Entrant Company: | Cheil Germany GmbH |
Creative Agency: | Cheil Germany |
Judging URL: | https://projectfoyer.com/invisiblewalls/en/ |
Live site URL: | https://www.meinungsmauern.de/ |
Sector: | N/A |
Support URL: | http://ar.invisiblewalls.de/ |
Account Executive: | Kyu-Tomas Lee, Michal Tschakert |
Account Manager: | Mirco Brune |
Creative Director: | Miriam Preissinger, Arnab Biswas, Joern Welle |
Date of Release: | 2019-11-09 |
Notes: | Important technical note: The central AR experience works only on mobile web browsers (smartphones and tablets) and the user must allow the web app to access the device's camera. While the AR experience can run in any location, the best surrounding is a large, clear outdoor open space. Alternatively, an indoor location like an entrance hall with 4 m or higher ceilings and a room size of 200 sqm or larger will also work. |
Digital Strategist: | Juliane Wiedemann, Jacob de Bock, Nadja Bauer |
Developer: | Christoph Fischer, Christof Pohl, Bastian Meyer |
Designer: | Michael Fluhr, Meike Heintz |
UX Designer: | Alexander Neusinger, Rosana Pombo-Cruz |
Art Director: | Nicolau Attallah, Sabrina Lienig, Trang Le Thu |
Copywriter: | Chris Druecks |
Other Credits: | Cindy Steigerwald, Philipp Kreis |
Other Credits: | Matthias Merget, Imran Latif |
Other Credits: | 8th Wall Inc., Palo Alto |