18: CRAFT (Craft Campaign (any media))

Font Books - Reading Associate of the Philippines - Reading Association of the Philippines JPG
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Font Books - Reading Association of the Philippines
Reading Associate of the Philippines

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Font Books - Reading Association of the Philippines - Reading Associate of the Philippines

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Title of Entry: Font Books
Brand: Reading Association of the Philippines
Product/Service: Reading Associate of the Philippines
Client: Reading Association of the Philippines
Entrant Company: BBDO Guerrero
Creative Agency: BBDO Guerrero
Duration of Entry: 02:06
Judging URL: http://fontbooks.org/
Live site URL: http://fontbooks.org/
Craft Leader(s): David Guerrero
Chief Creative Officer: David Guerrero
Creative Director: Michelle Edu, Alexis Dy
Art Director: Federico Fanti, Michelle Edu, Gabriel Bernal, Emman Carandang, Eira Gemanil, Jax Guillen, Ali Silao, Anne Solomon, Louise Tam, Manuel Villafania, Franco Villaflor, Arnel Villanueva, Nico Zapanta
Copywriter: David Guerrero, Alexis Dy
Sector: 38275
Account Manager: Erika Alinell
Production Company: Flare Manila
Producer: David Wright, Luisa Olarte, Gwen Gui
Date of Release: 2020-02-15
Notes: Font Books remains active on Facebook (@fontbooksph) and Instagram (@fontbooksorg), and fontbooks.org is still live. While mobile-friendly, the Font Books website is best viewed on a laptop or desktop computer. Font downloads automatically include free copies of the novel in eBook and audiobook formats hidden in .zip files. Every individual font page contains information about the book and the typeface design, as well as a visual and auditory preview of the story and an option to read online. The growing collection of typefaces includes Moby-Dick, Kama Sutra, and The Time Machine.
Editing Company: Flare Manila
Editor: Natalia Burgos, Maira Vega
Sound Studio: Hit Productions, WonderCollab Studios
Sound Engineer: Tony Hertz, Topet Concepcion
URL Link (optional): http://fontbooks.org/
Other Credits: Executive Creative Director - Federico Fanti
Other Credits: Creative Services Director - Al Salvador
Other Credits: Final Artists - Manny Vailoces, Jomar Marasigan
Other Credits: Executive Director, Transformation - Roshan Nandwani
Other Credits: Developers - Oleg de Leon, Ernest Pascual, Angela Sison