HORNBACH "Every project brings you closer." - HORNBACH
HORNBACH DIY Store

Shortlist

Title of Entry:	HORNBACH "Every project brings you closer."
Brand:	HORNBACH
Product/Service:	HORNBACH DIY Store
Client:	HORNBACH
Entrant Company:	HEIMAT, Berlin
Creative Agency:	HEIMAT, Berlin
Craft Leader(s):	Guido Heffels
Role:	Chief Creative Officer
Chief Creative Officer:	Guido Heffels, Matthias Storath
Creative Director:	Felix Pfannmüller, Marlon Fischer
Art Director:	Stefan Wittemann
Copywriter:	Michael Morgenbesser
Account Executive:	Tim Holtkötter, Philippe Brandt
Sector:	RETAIL
Account Manager:	Claudia Mauthner
Production Company:	Trigger Happy Productions GmbH
Producer:	Stephan Vens
Date of Release:	2019-10-02
Director:	Pep Bosch
Notes:	Our society is more and more concerned about sustainability. How can a DIY store make a difference for a target group that doesn’t want to define itself as a throwaway society? European DIY chain store HORNBACH found the solution in the target group itself. Because real DIYers have an emotional relationship to their tools. An inseparable love – and a sustainable one. HORNBACH created a cinematic ode this love story. In it, a DIYer reminisces about the projects he and his faithful saw have accomplished together. And in the end decides to swear his eternal love to it – by marrying it. Because “Every Project Brings You Closer.”
Editor:	Marc Soria de Torre
Sound Studio:	LOFT Studios GmbH, Berlin
Music Company:	Pschent
Casting:	Sophie North Casting London
Other Credits:	Art Buying: Franziska Möck
Other Credits:	Agency Producer: Kerstin Heffels
Other Credits:	Post Production Company: Slaughterhouse GmbH
Other Credits:	Post Producer: Eva Klaiber, Anne Kochan
Other Credits:	Cinematographer: Kasper Wind Nielsen
Other Credits:	Sound Producer: Cerstin Cassidy
Other Credits:	Sound Design / Audio Engineer: David Arnold
Other Credits:	Composer: Jeremie Lefebvre