3: PRINT, OOH (Large format billboard poster)

Childhood And Cancer Don't Belong Together - Childhood Cancer Research - The Swedish Childhood Cancer Fund JPG
Childhood And Cancer Don't Belong Together - Childhood Cancer Research - The Swedish Childhood Cancer Fund MP4 2m:05s

Childhood And Cancer Don't Belong Together - The Swedish Childhood Cancer Fund
Childhood Cancer Research

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Childhood And Cancer Don't Belong Together - The Swedish Childhood Cancer Fund - Childhood Cancer Research

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Title of Entry: Childhood And Cancer Don't Belong Together
Brand: The Swedish Childhood Cancer Fund
Product/Service: Childhood Cancer Research
Client: The Swedish Childhood Cancer Fund
Entrant Company: Garbergs
Creative Agency: Garbergs
Creative Director: Fredrik Sundqvist, Mattias Dahlqvist
Art Director: Mattias Dahlqvist
Designer: Lowe Steiner
Copywriter: Fredrik Sundqvist
Sector: 38275
Account Executive: Mehrnaz Bejne
Account Manager: Birgitta Bergström
Date of Release: 2019-12-01
Notes: Childhood and Cancer are two words that don't belong together. In a new concept for The Swedish Childhood Cancer Foundation we are graphically separating the two words in various ways. Pushing cancer away. On this subway billboard we even let Eston, 7, push cancer out of the frame.