7: BRAND ENTERTAINMENT
(Branded film/video (factual))
ADIDAS #MAKERLAB CAMPUS 80'S - ADIDAS
SPORTSWEAR
Bronze
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Title of Entry:
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ADIDAS #MAKERLAB CAMPUS 80'S |
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Brand:
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ADIDAS |
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Product/Service:
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SPORTSWEAR |
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Client:
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ADIDAS |
|
Entrant Company:
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PICTURE FARM PRODUCTIONS |
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Creative Agency:
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GRAND ARMY |
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Duration of Entry:
|
29:40 |
| Chief Creative Officer: |
Jose Cabaco |
| Creative Director: |
Ibrahim Hasan |
| Art Director: |
Joey Ellis |
| Sector: |
APPAREL |
| Production Company: |
Picture Farm Productions |
| Producer: |
Ben Freedman |
| Date of Release: |
2019-10-15 |
| Director: |
Leandro Bezzera Lara |
| DOP: |
Lucas Daólio De Olviera |
| Notes: |
Picture Farm worked in collaboration with Adidas MakerLab and GrandArmy to produce a massive multi-country video and photo campaign for a collaborative artist’s re-design of the iconic Adidas Campus sneaker. The result is a full campaign production from a 30-minute long form documentary, and accompanying trailer, 3 short form artist profiles for IGTV, Instagram stories (including translations to and from Japanese) and hundreds of print images, postcards, a zine and a gorgeous coffee table book about the project. It was an ambitious project which took us all over the world, from Tokyo and the UK, Germany and Vietnam, following three designers – Alex Nash, Helen Kirkum, and Shun Hirose. The intensive post production process for the video pieces, included not only creative editing but element fabrication for animation, title design and sound design. |
| Editing Company: |
Picture Farm Productions |
| Editor: |
Chris Besecker |
| Sound Studio: |
Satelite Audio |
| VFX Company: |
Picture Farm Productions |
| Music Company: |
Satelite Audio |
| Post Production Company: |
Picture Farm Productions |
| Other Credits: |
Post Executive Producer: Toddy Stewart |
| Other Credits: |
Senior Post Producer: Leslie Yoon |
JPG
MP4
26m:48s
