9: INTEGRATED (Integrated)
JPG
MP4
1m:52s
Nutella Twins - Nutella
Nutella
Bronze
| Title of Entry: | Nutella Twins |
|---|---|
| Brand: | Nutella |
| Product/Service: | Nutella |
| Client: | Ferrero |
| Entrant Company: | Ogilvy |
| Creative Agency: | Ogilvy |
| Chief Creative Officer: | Giuseppe Mastromatteo |
| Account Executive: | Chief Digital Officer: Daniele Bacigalupi |
| Account Manager: | Account Director: Lina Scalea - Account Executive: Serena Sacchero |
| Creative Director: | Lavinia Francia, Valeria Cornelio, Paolo Tognoni |
| Sector: | FOOD |
| Media Executive: | Social Media Manager: Emma Grisi |
| Digital Strategist: | Senior Digital Strategist: Nicola Pavan |
| Art Director: | Senior Art Director: Andrea Sghedoni |
| Date of Release: | 2019-10-07 |
| Notes: | In 2019, facing the rising discriminating tendencies, Nutella launched Twins: a limited edition of twin jars, distributed all over Italy. People were invited to find their Nutella Twin, and discover there's always something that unites us, even when we're far apart. |
| Support URL 1: | https://www.youtube.com/watch?v=a6O5Yd8xwsc |
| Support URL 2: | https://www.facebook.com/watch/?v=2479668718946825 |
| Other Credits: | Director: Maki Gherzi - Haibun |
| Other Credits: | Photographer: Marco Craig |
| Other Credits: | Design & Consulting Director: Marco PelĂ - UX: Silvia Riva |
| Other Credits: | Project Management: Stella Stasi |
| Other Credits: | Data Partner: Google Carla Leveratto, Creative Partnership Manager |
| Other Credits: | Developers Team: Marco Manfredi, Alberto Amerio, Andrea Nigro, Paolo Drovetti, Kushan Gunasinghe |
| Other Credits: | Head of Content, Social & PR: Luca De Fino |
| Other Credits: | Agency Producer: Francesca D'Agostino |
| Other Credits: | Strategy: Alessia Vitali (head of Strategy), Gaia Ottaviano (Senior Strategic Planner) |
