9: INTEGRATED (Integrated)
JPG
MP4
1m:52s
Nutella Twins - Nutella
Nutella
Bronze
Title of Entry: | Nutella Twins |
---|---|
Brand: | Nutella |
Product/Service: | Nutella |
Client: | Ferrero |
Entrant Company: | Ogilvy |
Creative Agency: | Ogilvy |
Chief Creative Officer: | Giuseppe Mastromatteo |
Account Executive: | Chief Digital Officer: Daniele Bacigalupi |
Account Manager: | Account Director: Lina Scalea - Account Executive: Serena Sacchero |
Creative Director: | Lavinia Francia, Valeria Cornelio, Paolo Tognoni |
Sector: | FOOD |
Media Executive: | Social Media Manager: Emma Grisi |
Digital Strategist: | Senior Digital Strategist: Nicola Pavan |
Art Director: | Senior Art Director: Andrea Sghedoni |
Date of Release: | 2019-10-07 |
Notes: | In 2019, facing the rising discriminating tendencies, Nutella launched Twins: a limited edition of twin jars, distributed all over Italy. People were invited to find their Nutella Twin, and discover there's always something that unites us, even when we're far apart. |
Support URL 1: | https://www.youtube.com/watch?v=a6O5Yd8xwsc |
Support URL 2: | https://www.facebook.com/watch/?v=2479668718946825 |
Other Credits: | Director: Maki Gherzi - Haibun |
Other Credits: | Photographer: Marco Craig |
Other Credits: | Design & Consulting Director: Marco PelĂ - UX: Silvia Riva |
Other Credits: | Project Management: Stella Stasi |
Other Credits: | Data Partner: Google Carla Leveratto, Creative Partnership Manager |
Other Credits: | Developers Team: Marco Manfredi, Alberto Amerio, Andrea Nigro, Paolo Drovetti, Kushan Gunasinghe |
Other Credits: | Head of Content, Social & PR: Luca De Fino |
Other Credits: | Agency Producer: Francesca D'Agostino |
Other Credits: | Strategy: Alessia Vitali (head of Strategy), Gaia Ottaviano (Senior Strategic Planner) |