1: MOVING IMAGE (TV or Cinema Commercial over 60 seconds)


Survivor - SPA
SPA

Shortlist
Title of Entry: | Survivor |
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Brand: | SPA |
Product/Service: | SPA |
Client: | SPA |
Entrant Company: | WNP |
Creative Agency: | WNP |
Duration of Entry: | 03:59 |
Chief Creative Officer: | Mathieu Vinciguerra |
Art Director: | François-Xavier Barré, Benjamin Pouteau |
Copywriter: | Yannick Kryk |
Sector: | PUBLIC & SOCIAL |
Account Manager: | Charlotte Decottignies |
Production Company: | BIRTH |
Producer: | Hugo Legrand-Nathan, Thomas Aboulker, Audrey Lenchantin |
Date of Release: | 2020-06-10 |
Director: | Ben Lacour |
DOP: | Sylvain Freyens |
Notes: | « Survivor » is a campaign, in the form of a short film, for the SPA (the French animal welfare association). Aiming to combat abandonment, it depicts the harsh reality of what can happen after an animal has been abandoned. The short film generated more than 2 million views in 4 days, becoming the most watched video of the week in France on Instagram (all this without any media investment) |
Editor: | Morgan Mirza |
Sound Engineer: | Jonathan Fitas |
URL Link (optional): | https://www.youtube.com/watch?v=3XKBRnDwJ5g&t=3s |
Other Credits: | TV Producer : Pauline Fourcade |