20: THE MEDIA MAGIC AWARD (THE MEDIA MAGIC AWARD)
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Matesong
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| Title of Entry: | Matesong |
|---|---|
| Client: | Tourism Australia |
| Entrant Company: | M&C Saatchi |
| Creative Agency: | M&C Saatchi |
| Duration of Entry: | 03:10 |
| Chief Creative Officer: | Cam Blackley |
| Account Executive: | M&C Saatchi Group Managing Partner - Russell Hopson, M&C Saatchi Group Head - Emma McJury |
| Account Manager: | M&C Saatchi Senior Account Director - Nikki Chapman, M&C Saatchi Account Director - James Steer |
| Creative Director: | Executive Creative Directors - Mandie van der Merwe & Avish Gordhan |
| Media Strategist: | UM Senior Strategy Director - Jack Graham, UM Strategy Director - Lauren Raymond |
| Sector: | TRAVEL |
| Media Executive: | UM Senior Client Director - Ashleigh Markou, UM Senior Digital Partnerships Manager - Anthony Thomas, UM Digital Director - Sarina Ballauff , UM General Manager Sydney - Sophie Bingham, UM Client Director - Neil Peace, UM Comms Director - Charlotte Netherwood, UM Performance Director - Allison McMordie, UM Comms Manager - Deborah Widdick & Isabelle Locke, UM Broadcast Director - Zoe Sylvester, UM Comms Executive - Savarna Burrows |
| Digital Strategist: | Digitas |
| Art Director: | Rosita Rawnsley-Mason - M&C Saatchi Senior Art Director, M&C Saatchi Art Director - Matt Corcoran |
| Copywriter: | Curt McDonald - M&C Saatchi Senior Copywriter, Chris Brailey - M&C Saatchi Senior Copywriter, M&C Saatchi Copywriter - Rubini Gun |
| Date of Release: | 2019-12-16 |
| Other Credits: | M& C Saatchi Head of Broadcast - Loren August, Lead Print Producer - Greg Hyslop, Revolver Producer - Serena Paull, Revolver Executive Producer - Pip Smart |
| Other Credits: | M&C Saatchi Design Director - Simone Cherry & James Jamias, M&C Saatchi Designer - Matt Harrington, M&C SaatchiFinished Artist - Ian Hartigan & Holly Jones, M&C Saatchi Retoucher - Nicko Mueller & Richard Hughes |
| Other Credits: | M&C Saatchi Chief Strategy Officer - Justin Graham, M&C Saatchi Head of Strategy - Rachael Fraser, M&C Saatchi Senior Strategy Director - Nick Jacobs |
| Other Credits: | Trim Editing - Elise Butt, VFX Company - Fin Designs + Effects, Grade - Framestore |
| Other Credits: | Soundtree Music Produced and arranged - Luis Almau, Soundtree Sound design and final mix - Henning Knoepfel, Soundtree Producer - Jay James |
| Other Credits: | Production Company - Revolver/Will O’Rourke x Somesuch, Director - Revolver/Will O’Rourke, Managing Director/ Executive Producer - Michael Ritchie |
| Other Credits: | Tourism Australia Managing Director - Phillipa Harrison, Tourism Australia Chief Marketing Officer - Susan Coghill, Tourism Australia General Manager – Brand, Campaigns & Media - Michaela Chan, Tourism Australia Global Campaigns Manager, West - Ashleigh Sorensen, Tourism Australia Marketing Manager - Kirsten Webber |
| Other Credits: | Kylie Minogue - Casting, Music and Lyrics - Eddie Perfect |
| Other Credits: | Hope & Glory/OPR - PR |
