20: THE MEDIA MAGIC AWARD (THE MEDIA MAGIC AWARD)

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Title of Entry: Matesong
Client: Tourism Australia
Entrant Company: M&C Saatchi
Creative Agency: M&C Saatchi
Duration of Entry: 03:10
Chief Creative Officer: Cam Blackley
Account Executive: M&C Saatchi Group Managing Partner - Russell Hopson, M&C Saatchi Group Head - Emma McJury
Account Manager: M&C Saatchi Senior Account Director - Nikki Chapman, M&C Saatchi Account Director - James Steer
Creative Director: Executive Creative Directors - Mandie van der Merwe & Avish Gordhan
Media Strategist: UM Senior Strategy Director - Jack Graham, UM Strategy Director - Lauren Raymond
Sector: TRAVEL
Media Executive: UM Senior Client Director - Ashleigh Markou, UM Senior Digital Partnerships Manager - Anthony Thomas, UM Digital Director - Sarina Ballauff , UM General Manager Sydney - Sophie Bingham, UM Client Director - Neil Peace, UM Comms Director - Charlotte Netherwood, UM Performance Director - Allison McMordie, UM Comms Manager - Deborah Widdick & Isabelle Locke, UM Broadcast Director - Zoe Sylvester, UM Comms Executive - Savarna Burrows
Digital Strategist: Digitas
Art Director: Rosita Rawnsley-Mason - M&C Saatchi Senior Art Director, M&C Saatchi Art Director - Matt Corcoran
Copywriter: Curt McDonald - M&C Saatchi Senior Copywriter, Chris Brailey - M&C Saatchi Senior Copywriter, M&C Saatchi Copywriter - Rubini Gun
Date of Release: 2019-12-16
Other Credits: M& C Saatchi Head of Broadcast - Loren August, Lead Print Producer - Greg Hyslop, Revolver Producer - Serena Paull, Revolver Executive Producer - Pip Smart
Other Credits: M&C Saatchi Design Director - Simone Cherry & James Jamias, M&C Saatchi Designer - Matt Harrington, M&C SaatchiFinished Artist - Ian Hartigan & Holly Jones, M&C Saatchi Retoucher - Nicko Mueller & Richard Hughes
Other Credits: M&C Saatchi Chief Strategy Officer - Justin Graham, M&C Saatchi Head of Strategy - Rachael Fraser, M&C Saatchi Senior Strategy Director - Nick Jacobs
Other Credits: Trim Editing - Elise Butt, VFX Company - Fin Designs + Effects, Grade - Framestore
Other Credits: Soundtree Music Produced and arranged - Luis Almau, Soundtree Sound design and final mix - Henning Knoepfel, Soundtree Producer - Jay James
Other Credits: Production Company - Revolver/Will O’Rourke x Somesuch, Director - Revolver/Will O’Rourke, Managing Director/ Executive Producer - Michael Ritchie
Other Credits: Tourism Australia Managing Director - Phillipa Harrison, Tourism Australia Chief Marketing Officer - Susan Coghill, Tourism Australia General Manager – Brand, Campaigns & Media - Michaela Chan, Tourism Australia Global Campaigns Manager, West - Ashleigh Sorensen, Tourism Australia Marketing Manager - Kirsten Webber
Other Credits: Kylie Minogue - Casting, Music and Lyrics - Eddie Perfect
Other Credits: Hope & Glory/OPR - PR
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