4: AMBIENT AND EXPERIENTIAL
(Experiential campaign)
Crocodile free - Lacoste
Lacoste
Gold
Title of Entry:
|
Crocodile free |
Brand:
|
Lacoste |
Product/Service:
|
Lacoste |
Client:
|
Lacoste |
Entrant Company:
|
BETC |
Creative Agency:
|
BETC |
Creative Director: |
Antoine Choque |
Title of Piece: |
Crocodile inside key visual |
Art Director: |
Jonathan Baudet-Botella |
Copywriter: |
Olivier Aumard |
Chief Creative Officer: |
Rémi Babinet |
Sector: |
APPAREL |
Account Manager: |
Bertille Toledano, Fanny Buisseret, Charlotte Seillier, Suzy Morin |
Date of Release: |
2019-05-22 |
Other Credits: |
Assistant AD: Benoit Ferran, Jessica Fecteau |
Other Credits: |
Director of music creation: Christophe Caurret |
Other Credits: |
Motion designer: Olivier Kharon |
Other Credits: |
Post-production supervisor: Anne-Sophie Touveron |
Other Credits: |
Production house: General Pop |
Other Credits: |
Sound production: Green United Music |
Other Credits: |
Head of creative and entertainment strategy: Lennie Stern |
Other Credits: |
Head of activation strategy: Julien Levêque |