4: AMBIENT & EXPERIENTIAL (Experiential)

The Pull - DIY - Parkside JPG
The Pull - DIY - Parkside MP4 2m:13s

The Pull - Parkside
DIY

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The Pull - Parkside - DIY

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Title of Entry: The Pull
Brand: Parkside
Product/Service: DIY
Client: Lidl Stiftung & Co. KG
Entrant Company: Havas Germany / Havas Social
Entrant Company Country: Germany
Creative Team: Chief Executive Officer: Stephan Lachmann
Chief Creative Officer: Eric Schoeffler
Executive Creative Director: Torsten Pollmann
Creative Director: Oliver Hilbring
Creative Director: Matthieu Bouilhot
Director Integrated Production: Nadine Baltes
Director Social Production: Moritz Hausdoerfer
Managing Director PR: Christiane Bruszis
Teamlead Video/ Content Production: Michael Jung
Teamlead Social Media: Corinna Witzsch
Teamlead Video/ Content Production: Michael Jung
Director Business Operations: Katrin Endres
Senior Art Director: Jan Luzar
Art Director: Niko Karapanagiotidis
Art Director: Eva Siegel
Art Director: Landry Stark
Art Director: Natan Ritaly
Art Director: Charles Dessaux
Producer: Helge Forler
Senior Videographer: Janis Juelch
Videographer: Maximilian Sueß
Videographer: Karim Abdelghany
Junior Videographer: Mert Sezer
Junior Video Editor: Jana Vetter
Junior Videographer: Alexandra Schleicher
3D Artist: Max Alber
Senior Digital Account Manager: Goeksel Can Goezener
Influencer Relations Manager: Steven Schauer
Social Media & Influencer Relations Manager: Paula Medert
Social Media Manager: Laman Safarli
Social Media Manager: Amelie Raber
Social Media Manager: Camilla Sprengler
Social Media Manager: Daniel Rest
Social Media Manager: Celine Seeler
Junior PR Consultant: Selina Roos
Global Awards Director: Sophie Lacheze
Production Director: Ana Paula Casagrande
Global Awards Producer: Felipe Silvani
Editor and motion designer: Felipe Jardim
Other Credits: Client: Director Marketing International: Matthias Bender
Client: Teamleiter Parkside Brand Strategy: Florian Walz
Client: PR Strategy: Jan Walenda

Sound Design: Mr. Pink, São Paulo
University: Technische Universität / Section for Component Strength
Client: Director Marketing International: Matthias Bender
Client: Teamleiter Parkside Brand Strategy: Florian Walz
Client: PR Strategy: Jan Walenda

Sound Design: Mr. Pink, São Paulo
University: Technische Universität / Section for Component Strength
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