5: SOCIAL & INFLUENCER (Innovative use of Social Media)
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Draft Kraft - Kraft Mac & Cheese
Kraft Mac & Cheese
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| Title of Entry: | Draft Kraft |
|---|---|
| Brand: | Kraft Mac & Cheese |
| Product/Service: | Kraft Mac & Cheese |
| Client: | Kraft Heinz |
| Entrant Company: | The Kitchen North America |
| Entrant Company Country: | Canada & United States |
| Creative Team: | The Kitchen North America: Tom Evans Head of The Kitchen Simon Au Executive Creative Director Julie Benevides Head of Production and Operations Kathleen Bokar Head of Strategy Karin Carlisle Head of Accounts Damon Crate Creative Director Emma Arnold Creative Director Max Franklin Senior Art Director Katie Nugent-Bowman Senior Art Director Emily Akins Senior Copywriter Sahil Pradeep Social Copywriter Sonia Faye Content Creator Gabs Santos Producer Lizeth Medina Group Strategy Director Jessica Augurusa Social Media Manager Sara Bank Group Account Director Jennifer Feldman Account Director Maddy Violi Account Coordinator Lisa Bell Influencer Director Holly Kitts Sr. Manager, Influencer PR: Alison Brod Marketing Communications |
