3: PRINT & OOH (Print ad)

The Great White. - McSundae - McDonald's JPG

The Great White. - McDonald's
McSundae

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The Great White. - McDonald's - McSundae

Finalist

Title of Entry: The Great White.
Brand: McDonald's
Product/Service: McSundae
Client: McDonald's Austria
Entrant Company: BBDO Group Vienna
Entrant Company Country: Austria
Creative Team: CEO: Andreas Spielvogel (BBDO Group Vienna)
CCO: Thomas Tatzl (BBDO Group Vienna)
Creative Director Art: Virginia Wilhelmer (BBDO Group Vienna)
Creative Director Text: Christina Mer Hofmann (BBDO Group Vienna)
Copywriter: Manou Ilunga (BBDO Group Vienna)
Graphic Designer: Lorena Rösener (BBDO Group Vienna)
Consultant: Patricia Ließ (BBDO Group Vienna)
Other Credits: Client: Dipti Paranjape (CMO / McDonald’s Austria)
Client: Reka Vass ( Head of Marketing / McDonald’s Austria)
Postproduction: Sabine Wehinger (CEO / Vienna Paint Studios)
Photographer: Michael Inmann
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