13: SOCIAL (08 Best Global Issue Campaign)

OLD MILK - Grocery Store - Coop JPG
OLD MILK - Grocery Store - Coop MP4 1m:53s

OLD MILK - Coop
Grocery Store

Share:
OLD MILK - Coop - Grocery Store

Shortlist

Title of Entry: OLD MILK
Brand: Coop
Product/Service: Grocery Store
Client: Coop
Entrant Company: Edelman
Creative Agency: Edelman
Duration of Entry: 01:53
Judging URL: https://www.youtube.com/watch?v=tlErd3w9KZM&feature=youtu.be
Live site URL: https://www.coop.se/old-milk
Title 1: OLD MILK
Title 2: OLD MILK ONLINE FILM
Title 2 URL (Optional): https://youtu.be/GCdGO3HktJ8
Date of Release: 2018-09-18
Notes: Please watch the case study film included with the submission.
Chief Creative Officer: Mattias Ronge, Stefan Ronge
Account Manager: Account Director: Joachim Ewert Barrén & Project Manager: Sofia Borgblad (Coop)
Creative Director: Rasmus Keger
Art Director: Simon Kraft, Sebastian Brännén
Copywriter: Anna Werkell
Other Credits: Senior Media Supervisor: Sebastian Brännén
Other Credits: Marketing Director: Björn Larsson ( Coop) & Marketing Manager: Marie Wedin (Coop)
Other Credits: Senior Content Strategist: Jonas Axblom
Other Credits: Communication Director: Anna Rasin, (Coop)
Other Credits: Head of Press and External Communication: Tobias Rydergren (Coop)
Other Credits: Press Secretary: Ann Persson (Coop)
Other Credits: Sustainability Strategist: Anneli Bylund (Coop)
Other Credits: Head of Digital Editorial Office: Annika Ulfvin (Coop)
Other Credits: Content Manager: Elsa Andersson (Coop)
Other Credits: Web Editor: Hanna de Ron (Coop)