16: THE FUTURE (The Future)

Dot Mini. The First Smart Media Device for the Visually Impaired. - Dot Mini - Dot Inc. JPG
Dot Mini. The First Smart Media Device for the Visually Impaired. - Dot Mini - Dot Inc. JPG
Dot Mini. The First Smart Media Device for the Visually Impaired. - Dot Mini - Dot Inc. JPG
Dot Mini. The First Smart Media Device for the Visually Impaired. - Dot Mini - Dot Inc. JPG
Dot Mini. The First Smart Media Device for the Visually Impaired. - Dot Mini - Dot Inc. JPG
Dot Mini. The First Smart Media Device for the Visually Impaired. - Dot Mini - Dot Inc. MP4 2m:00s

Dot Mini. The First Smart Media Device for the Visually Impaired. - Dot Inc.
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Dot Mini. The First Smart Media Device for the Visually Impaired. - Dot Inc. - Dot Mini

Grand Prix

Title of Entry: Dot Mini. The First Smart Media Device for the Visually Impaired.
Brand: Dot Inc.
Product/Service: Dot Mini
Client: Dot Inc.
Entrant Company: SERVICEPLAN GERMANY / PLAN.NET GERMANY / SERVICEPLAN KOREA
Creative Agency: SERVICEPLAN GERMANY / PLAN.NET GERMANY / SERVICEPLAN KOREA
Judging URL: http://thisisforthejury.com/dotmini_en
Judging URL: http://thisisforthejury.com/dotmini_en
Chief Creative Officer: Alexander Schill
Account Executive: Yerim Kim
Account Manager: Yujin Ko
Date of Release: 2018-03-15
Notes: 285 million blind and visually impaired people worldwide have limited access to knowledge: Only 3% of all text content is available in Braille, because the complex translation makes it unprofitable for publishers. There is no alternative to Braille: 90% of people who can’t read Braille are unemployed. Dot Mini is the first device that can access any digital text content on its own. Because the innovative Dot Translation Engine based on AI understands context and translates efficiently to Grade 2 Braille, which is on average 50% shorter. Dot Mini provides additional audio support for even faster perception. All in a device that’s multiple times smaller, lighter, energy efficient and cheaper than conventional ones. 200,000 books already directly available via big content platforms like Rakuten Kobo and Yes24. 1000 units delivered to India and Kenya through Korean national development agency KOICA. 40,000 units pre-ordered for global launch in 2019.
Creative Director: Franz Röppischer, Lorenz Langgartner, Bill Yom, YeongKyu Yoo
Production Company: Serviceplan, Dot Inc, cloudandco, Paulus Co. Ltd.
Designer: YoungWoo Choi, Nara Ok
Art Director: Saurabh Kakade, Pedro Gropo, Jihyun Seo
Copywriter: Yoon Seo
Other Credits: DOT Inc.: Eric Ju Yoon Kim, Jae-Seong Joo, Ki Sung, Ahrum Choi, Jimin Ryu, YeongKyu Yoo, KiHwan Joo
Other Credits: Paulus Ltd.: Kyungsin Kim, Dahoon Chung, Yongsang Cho, Kwak Yechan, Sungjun Bang, Gunyoung Oh, Jungtaek Oh
Other Credits: Dennis Fritz, Senior Motion Designer
Other Credits: Hendrik Sommerfeld, Editor designstube.de
Other Credits: Robert Csakvari, Artist VFX & Animation, Everest
Other Credits: Julie Kang, CEO, Serviceplan Korea
Other Credits: Jongpil Yoon, Chief Content Director, Serviceplan Korea