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Are You Actually Home When You Are Home? - Retail - Clas Ohlson IMG
Are You Actually Home When You Are Home? - Retail - Clas Ohlson MP4 1m:15s

Are You Actually Home When You Are Home? - Clas Ohlson
Retail

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Are You Actually Home When You Are Home? - Clas Ohlson - Retail
Title of Entry: Are You Actually Home When You Are Home?
Brand: Clas Ohlson
Product/Service: Retail
Client: Clas Ohlson
Entrant Company: King
Creative Agency: King
Duration of Entry: 01:15
Chief Creative Officer: Frank Hollingworth
Creative Director: Christoffer Dymling
Art Director: Linnéa Gardefjord, Jesper Stein
Copywriter: Christoffer Dymling
Account Executive: Pernilla Berg
Account Manager: Åsa Slättegård
Production Company: Acne
Date of Release: 2018-08-13
Producer: John Ericson
Director: Thomas Skoging
Notes: Clas Ohlson is one of the biggest home retail stores in the Nordics. Previously they’ve been known to have everything and anything at affordable prices. Now they wanted to build an emotional connection to their customers and launch their new brand promise “A better home”. This film is about showing people that Clas Ohlson really cares about life at home. And right now, one of the biggest issues that people have at home is that the mobile phone has taken over. Previously our homes was a place where we could relax and shield off the outside world. But with the mobile phone it can come into our homes all the time.
DOP: Alejandro Martinez
VFX Company: Swiss
Post Production Company: Swiss
Other Credits: Planner: Michaela Wehtje
Other Credits: Senior Planner: Per Wilson
Other Credits: Graphic Designer: Calle Cassel
Other Credits: Account Supervisor: Sunit Mehrotra
Other Credits: Original music: "The Way Things Are" - Blue