The Proximity Effect - The Ronald McDonald House Charities
The Ronald McDonald House Charities

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Title of Entry:	The Proximity Effect
Brand:	The Ronald McDonald House Charities
Product/Service:	The Ronald McDonald House Charities
Client:	The Ronald McDonald House Charities Finland
Entrant Company:	Dentsu Creative Finland
Entrant Company Country:	Finland
Creative Team:	Executive Creative Director: Mikael Nemeschasky Creative / Copywriter: Joel Pircklen Art Director: Paula Pihlajaoja / Micael Nikander Graphic Designer: Marko Virta Client Director: Petra Kilpinen Project Director: Jarmo Juhala / Noora Maijala
Other Credits:	Producer: Beda Anteroinen / Tonto Helsinki Director & Photography: Ville Salminen / Tonto Helsinki DOP & Editor: Rasmus Wilén / Tonto Helsinki Technical Production: Sampo Pihlaja / Interactive Inuits Communications: Pete Saarnivaara / Kaiku Helsinki Senior Communications Consultant: Kirsi Valta-Makkonen / Kaiku Helsinki Client: Johanna Huhtariihi