Stevie Archer
Stevie Archer
Executive Creative Director
SS+K
A copywriter by trade, Stevie wrote her first book at the age of six on her parents’ typewriter. The book sales were abysmal, so she quickly switched her sights to advertising. She has since spent her career creating award-winning campaigns for clients across a multitude of categories. As Executive Creative Director at SS+K, part of M&CSaatchi Group, she developed the “Looks Like You Need Iceland” campaign, which has parodied the Metaverse, enlisted Icelandic horses to type real out of office emails, and allowed people to scream out their frustrations through speakers in Iceland’s epic landscapes. The campaign has generated billions of impressions for Visit Iceland and boosted tourism post-COVID. Additionally she steered the rebranding of the Mount Sinai Health System through the midst of the COVID-19 pandemic, and helped LeBron James’s More Than A Vote organization recruit 40,000 poll workers just a month before the 2020 election. Her work has resulted in SS+K being named one of Fast Company’s Most innovative Agencies in the World. Stevie’s work has been awarded by Cannes Lions, One Show, Andys, Effies, Art Directors Club and D&AD. It has also been featured by the TODAY show, Good Morning America, CNN, Fast Company, Forbes, New York Times, MSNBC and NPR.