Adams Fan
Adams Fan
Founder & CCO
F5
Adams was ECD of DDB Shanghai, and a CD at Ogilvy & Mather Shanghai before founding F5.He has been a Cannes Lions gold award winner, and also grabbed a lot 'metal' from The One Show, Clio, Spikes, Pusan and Adfest. In 2016 Adams founded F5, an independent creative agency with the ambition to refresh the Chinese advertising industry. It is the first Chinese agency in China that combines technology and storytelling to create a compelling difference for brands. Currently, F5 is the only agency that partners with China's BAT (Baidu, Alibaba, Tencent) tech giants at the same time.